NAMM 2012

Another successful year for the NAMM show that took place over the weekend in Anaheim, California.  Many musicians, vendors and sponsors flooded the Anaheim Convention Centre (800 West Katella Avenue) for a look at the latest and greatest, both clinics and gadgets.

So for those that are unaware or have never heard of this, the National Association of Music Merchants takes place every year over the course of one weekend.  Fans can get a chance to be up close and personal with some of their favorite musicians, endorsing the latest and greatest instruments, gadgets, software and pretty much anything else you can think of to do with music.

"NAMM Defined:


NAMM, the National Association of Music Merchants (NAMM), commonly called NAMM in reference to the organization's popular NAMM trade shows, is the not-for-profit association that unifies, leads and strengthens the $17 billion global music products industry. Our association—and our trade shows—serve as a hub for people wanting to seek out the newest innovations in musical products, recording technology, sound and lighting. NAMM's activities and programs are designed to promote music making to people of all ages.


The Model for Industry Growth—The History:


Before there was an industry or an association, there was a belief...in music. That belief led to a mission: to unify, lead and strengthen the global music products industry and increase active participation in music making.


More than a century later, that mission has attracted a growing, thriving worldwide community of thousands of deeply passionate, talented companies that make, buy and sell the instruments that allow millions of people to make music. That community is called NAMM, the trade association of the international music products industry.


NAMM is able to support the association's mission with a business model based on a circle of benefits that promotes industry growth. The circle begins with the revenue derived from NAMM's trade shows, which is channeled back into the industry through the NAMM Foundation's funding of industry charities and in the form of advocacy and market-building programs and initiatives, further increasing public awareness. This leads to increased demand of music products, growing the industry and, ultimately, promoting trade show growth, which completes the circle. To support individual Members, NAMM offers industry education through NAMM University, publishes valuable one-of-a-kind statistical reports, and brings the industry together at events and global meetings.


Founded in 1901, NAMM has been the engine driving the music products industry, enabling both large and small businesses to maximize productivity and reduce the costs of doing business. With more than 9,000 Members in the United States and 100+ other countries, NAMM is ultimately dedicated to expanding the market and giving people of all ages the opportunity to experience the proven benefits of making music." -NAMM.org

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So who/what were some of the highlights from NAMM 2012?  Check out some great video footage below:


Devildriver - NAMM Clinic


Ron "Bumblefoot" Thal (Guns N Roses, Vigier Guitars)

Ron "Bumblefoot" Thal (Guns N Roses, ENGL Amps)


Tim "Ripper" Owens Interview (ex-Jusdas Priest, Dio Disciples)


Lita Ford Interview


David Ellefson (Megadeth, Jackson Showcase)


Warren DiMartini (RATT, Seymour Duncan Pickups)


Fieldy Interview (Korn)


Munky Interview (Korn)


Alex Skolnick (Testament)